Rolls-Royce Brand and Lifestyle

Discover more about Rolls-Royce, from exclusive ownership benefits and groundbreaking history to performance, design, and technology highlights. Whatever desires you have for your next vehicle, Hi Tech Motorcars will have a bespoke Rolls-Royce model that is perfect for you.

Shop and research all of the latest Rolls-Royce models such as the Phantom, the world's most recognizable symbol of automotive excellence. The all-new, all-electric Rolls-Royce Spectre brings all-electric performance to automotive extravagance.​​ The Cullinan, Rolls-Royce's large-body SUV offers a relaxing and plush interior. Make your presence known in the 2023 Rolls-Royce Ghost, a sedan designed with impeccable design and premium materials.

When you find the Rolls-Royce model that is best for you, visit Hi Tech Motorcars for a test drive. We look forward to showing you the luxurious Rolls-Royce lifestyle. Hi Tech Motorcars strives to offer a car buying experience unlike any other, setting the standard for the operations and attention at luxury car dealerships.

Rolls-Royce Buying Benefits
When you purchase a Rolls-Royce motorcar, you enter a family of motor car owners who is all connected by the exclusive Rolls-Royce driving experience. As a part of this family, you enter a world of boundless excellence and inspiration. You will receive individualized care from our knowledgeable Rolls-Royce team members, exclusive experiences with each encounter, and the highest standard of motor car services in the world. In addition to premium quality and attentive service, each new Rolls-Royce model comes with four-year, unlimited mileage protection. This warranty coverage encompasses a wide range of serviceable vehicle components, further showcasing Rolls-Royce's commitment to minimizing any owner inconvenience. More reasons to choose Rolls-Royce include:

Collectors and new owners enjoy a lifelong partnership with Goodwood, the world's greatest craftspeople and technicians.
Exclusive "Whispers" membership, Rolls-Royce owners gain access to private events and experiences.
Rolls-Royce motor car services can also be managed through the app, which is supported by a 24/7 concierge.
Bespoke empowers you to continuously personalize your Rolls-Royce so that it forever remains a reflection of your character.
Rolls-Royce Assist offers a geo-targeted system that automatically connects your motor car with emergency services nearby in light of unforeseen events.

Rolls-Royce History

1884 - Henry Royce started an electrical and mechanical business.

1904 - Henry Royce made his first two-cylinder Royce 10 car in his Manchester factory.

  • Henry Royce was introduced to Charles Rolls at the Midland Hotel, Manchester.
  • Charles Rolls agreed to take all the cars Royce could make.
  • All would be badged as Rolls-Royces and be sold exclusively by Rolls.

1906 - Rolls-Royce Limited was formed.

  • Royce began developing an improved six-cylinder model.
  • New Silver Ghost model launched, hailed as "the best car in the world".

1908 - Production began at their new Derby, England factory.

1914 - Rolls-Royce designed airplane engines for allies in WW1.

1920s - Rolls-Royce designed seaplanes and engines, winning acclaim.

1933 - Rolls-Royce broke the airspeed record with its 400 mph showing.

1936 - Rolls-Royce introduced the Phantom III, the last large pre-war model.

1940 - Rolls-Royce engines were used for Hurricane and Spitfire fighter planes, making them a contender in the aero propulsion sector.

1951 - Rolls-Royce began to produce diesel engines.

1953 - Rolls-Royce began developing commercial airplanes.

1980s - Rolls-Royce employed 80,000 people and was Britain's 14th largest company.

1987 - The UK government offered for sale all Rolls-Royce plc shares to success.

1990 - Rolls-Royce and BMW merged.

2004 - Celebrated 100 years!

2014 - Rolls-Royce Wraith debuted as a two-door reimagining of the iconic Ghost.

2009 - Rolls-Royce Ghost was unveiled at the 2009 Frankfurt Motor Show.

2016 - Black Badge launched, the first time that Bespoke personalization extended from the design studio into the marque's engineering center.

2019 - The first-ever Rolls-Royce SUV was released on the market, the new Cullinan.

Rolls-Royce Design

When you choose Rolls-Royce, you unlock a wide range of impressive and fully-customizable luxury coupes, sedans, and SUVs. Each Rolls-Royce motorcar illustrates our recognizable muscular frame, impressionable grille, bold LED lighting, and iconic Spirit of Ecstacy crown. From the cabin, you will be immersed in a range of premium and refined materials, and cutting-edge technology. Each Rolls-Royce is engineered to be a work of art, exclusively designed for each individual driver. More premium design highlights available for you to enjoy in new Rolls-Royce models include:

  • Available Coachbuild, an extraordinary, invitation-only design collaboration between select patrons and artisans, resulting in a truly singular creation.
  • Enjoy the world's finest A-grade leather, lambswool floor mats, and crafted wood veneers.
  • Black Badge offers custom colorways and other avenues of personalization.
  • Available Starlight Headliner, 1,344 individually placed fiber-optic stars shine through tiny perforations.
  • Adaptive Headlights adjust to the ever-changing road conditions keeping both you and other road users as safe as possible.
  • Bold and aggressive wheel options, numerous material options, and seemingly unlimited paint color options.

Rolls-Royce Performance

Experience a driving experience unlike any other in a new Rolls-Royce model today. Features such as advanced all-wheel drive settings, unparalleled performance models, suspension adjustment, and responsive handles will elevate the driving experience, unlike any other motorcar. From any seat, it is easy to notice that Rolls-Royce is not only designed to perform but to exceed your expectations. Discover more about the latest Rolls-Royce performance features, including:

  • Enjoy the signature Rolls-Royce magic carpet ride for unparalleled smoothness in any condition.
  • Ghost features a 6.75-liter twin-turbocharged V12 engine and standard all-wheel drive.
  • The new Spectre features an all-electric powertrain, boasting up to an estimated 328 miles of range.
  • Self-Righting Wheel Centres ensure the Rolls-Royce badges on your wheels are always in their proper positions.
  • Cullinan comes equipped with a formidable V12 engine and offers a wading depth of 50cm.
  • Cullinan's Off-Road Button offers an all-wheel drive that actively engages, providing uninterrupted torque to all four wheels.

Rolls-Royce Technology

Rolls-Royce creates the blueprint for a vehicle that exceeds the available features and amenities of all other motorcars. This attention to detail does not go unnoticed when examining the technologies available in new Rolls-Royce models. The interior is designed to meet each of your technological needs, with cutting-edge features such as satellite communication technology, Night Vision infrared cameras, a Bespoke Audio System, and vibrant displays throughout the cabin. More advanced technologies offered include:

  • Wireless car hotspot, browse the internet and read your emails easily and reliably.
  • Rear entertainment system headphones deliver superior sound quality and comfort due to the lightweight, high-quality ear pads.
  • Mobile phone technologies, enjoy a hands-free Bluetooth interface that allows you to use the voice and data functions of your mobile phone safely.
  • Rolls-Royce Teleservices, an advanced system that allows your car to transmit important service data to your authorized dealer with exceptional accuracy.
  • Rolls-Royce Assist, an unparalleled system that connects your motor car with an emergency services call center.

Rolls-Royce Competitive Comparison

2023 Rolls-Royce Ghost vs the 2023 Mercedes-Maybach S 580

2023 Rolls-Royce Ghost

Horsepower: 563 hp
Torque: 627 lb-ft
Lambswool Floor Mats: Available
Adaptive Cruise Control with Night Vision: Available

2023 Mercedes-Maybach S 580

Horsepower: 563 hp
Torque: 627 lb-ft
Lambswool Floor Mats: Not Available
Adaptive Cruise Control with Night Vision: Not Available

The new 2023 Rolls-Royce Ghost is not only more powerful but also more refined than the 2023 Mercedes-Maybach S 580. From within the cabin of the 2023 Rolls-Royce Ghost, you will enjoy the swift performance of 563 horsepower and 627 pound-feet of torque, available lambswool floor mats, and adaptive cruise control with night vision.

2023 Rolls-Royce Phantom vs the 2023 Mercedes-Maybach S Class

2023 Rolls-Royce Phantom

Horsepower: 580 hp
Privacy Suite: Available
Shooting Star Headliner: Available
Adaptive Cruise Control with Night Vision: Available

2023 Mercedes-Maybach S Class

Horsepower: 496 hp
Privacy Suite: Not Available
Shooting Star Headliner: Not Available
Adaptive Cruise Control with Night Vision: Not Available

When purchasing a luxury motorcar, you should not settle for fewer features and amenities, which is why it is easy to see how the 2023 Rolls-Royce Phantom stands out from the 2023 Mercedes-Maybach S Class. A capable 580 horsepower will amplify the already luxurious cabin, boasting an available privacy suite, shooting star headliner, and adaptive cruise control with night vision.

2023 Rolls-Royce Cullinan vs the 2023 Bentley Bentayga

2023 Rolls-Royce Cullinan

Engine: 563-hp twin-turbocharged V12
Wheelbase: 130 inches
Audio System: 1300-watt 18-speaker Bespoke audio system
Cargo Volume: 21 cubic feet

2023 Bentley Bentayga

Engine: 543-hp twin-turbocharged V8
Wheelbase: 117.9 inches
590-watt 12-speaker audio system
Cargo Volume: 17 cubic feet

Take command in the 2023 Rolls-Royce Cullinan, a spacious and powerful SUV designed with more power, space, and amenities than the 2023 Bentley Bentayga. Performance is delivered by a 563-hp twin-turbocharged V12 engine, offering the capabilities you demand on and off-road. With a 130-inch wheelbase, cargo volume offers a spacious 21 cubic feet of luggage space. From within the cabin, you will also enjoy immersive audio features, delivered by a 1300-watt 18-speaker Bespoke audio system.

2024 Rolls-Royce Spectre vs the 2024 Cadillac Celistiq

2024 Rolls-Royce Spectre

All-Electric Driving Range: 323 Miles est.
Vehicle Length: 18 feet
Illuminated Fascia Standard
Shooting Star Headliner: Available

2021 BMW X3

All-Electric Driving Range: 300 Miles est.
Vehicle Length: 17.7feet
Illuminated Fascia Not Available
Shooting Star Headliner: Not Available

When electrified performance meets unparalleled vehicle excellence, you will find the 2024 Rolls-Royce Spectre. With a 323-mile driving range, 18-foot vehicle length, and more sophisticated features, the 2024 Rolls-Royce Spectra exceeds the offerings of the 2024 Cadillac Celestiq. Design features such as illuminated fascia and shooting star headliner only further the lasting impression of the 2024 Rolls-Royce Spectra.

Rolls-Royce Model Lineup


Starting at $460,000

Available Phantom Extended

  • Pantheon Grille
  • Two-Tone Design
  • Self-Righting Wheels
  • Bespoke Audio System
  • Night Vision Camera


Starting at $400,000 est.

  • Dual-Electric Motor Electric Powertrain
  • 323 miles of all-electric range
  • 0-60 in 4.4 Seconds
  • Illuminated Grille and Illuminated Fascia
  • Starlight Headliner


Starting at $355,000

  • V12 Engine
  • Off Road Button
  • Wading depth of 50 cm
  • Immersive Seating option
  • Tilting and retractable sunroof


Starting at $400,000

Available Ghost Extended

  • 6.75-litre twin-turbo V12
  • Magic Carpet Ride
  • Planar Suspension System
  • Illuminated Grille and Illuminated Fascia
  • Starlight Headliner


Rolls-Royce FAQs

The starting price of the 2023 Rolls-Royce Ghost is $400,000.
The new Rolls-Royce Cullinan starts at $355,000.
The new Rolls-Royce Spectre is anticipated to have a starting price of $400,000.
The 2023 Rolls-Royce Phantom costs $460,000.
The new 2023 Rolls-Royce Ghost comes equipped with a 6.75-liter twin-turbocharged V12 engine.
The new 2023 Rolls-Royce Ghost offers 563 horsepower and 627 lb-ft of torque.
Amenities available in new Rolls-Royce vehicles feature exclusive Infinity badging, A-grade leather, lambswool floormats, hand-crafted wood veneers, and a Starlight Headliner.
New Rolls-Royce motorcars come loaded with Satellite communication technology, a Night Vision infrared camera, and a Bespoke Audio System.